Blog and Tweet Your Way to Better EBook Sales!

Writing can be a very satisfying exercise for the mind. However, when you have a business to run an empire to build, the time to create an engaging, interesting book may be hard to come by. At the same time, there is no denying the importance of eBooks for any respectable online marketing campaign. Thank fully there’s an eBook writing service out there to help you achieve your eBook creation aims.

Once you have a well-written, engaging and beautiful designed eBook to your name, the next round begins. It’s time to find an audience for your eBook. Whether you are planning to set up your eBook for sales or more interested in giving it in return for email addresses, the principles of eBook marketing remain pretty similar.

Social media is often an underutilized marketing resource. But it has the power to help independent authors gain traction and more importantly a platform, that is potent and free! Here are some tips to help you use Twitter and blog posts, the most powerful social media tools in a writer’s arsenal, more effectively.

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Tweet Your Way to Better Sales With Twitter!

If it can be said, it can be said in 140 characters! However, you’ll also need to account for the characters that will be taken up when anyone retweets your tweet, and if you are doing it right, retweet they will.

Make sure that all your hashtags and the main body of the message as well as your twitter handle can safely be compacted in 120 characters instead of 140 that are allowed. This will ensure that your tweet is reusable in its entirety when it is retweeted. After all, it really won’t be any good the link to your website or the title of the book falls off in the retweeting process.

Twitter, when done right, is a pretty spectacular platform for indie authors. Don’t be timid about asking your friends and followers for retweets. Talk to other authors on Twitter, follow them, share their tweets and help them promote their books. After all, respect is a two-way street!

Also, think about your author name on twitter. It needs to be small enough to nicely fit a tiny tweet, but expressive enough to truly represent you. Try using one or two of your initials and see how that feels.

Now the question is what to tweet. For starters, use some short and pithy quotes from your eBooks. Try not to exceed 90 characters. Yes, you may have to edit your own work, it can be painful, but it’s for a good cause after all!

Use hashtags. Shorten the title of your book and use it as a hashtag in every related tweet. Also encourage readers to send feedback using the hashtag. Share it on your facebook and even on the website, use it every opportunity you can. Not only is it a great way of gaining traction with your readers, but also helps the author keep track of the popular sentiment.

Create A Blog And Inspire A Following!

With a bit of luck and some hard work, you already have a website up and running. And hopefully you will already have added a blog to the site to write about the subjects that matter to you. If you don’t, start one now.

It is imperative to have a blog on your website. It gives you a chance to display your writing prowess, connect with potential readers, and (once your book is published) drive traffic to your landing pages. It is also a great way to keep your existing readers engaged till you have another eBook coming out. Enable comments on your blog and give your readers a chance to connect with you and bring in valuable feedback. Also put social media share buttons on your blog so your readers can easily spread your word.

However, we understand that you may not have the time to carry out a full-fledged social media marketing strategy, market your eBooks, and maintain a blog at the same time. You can always employ blog ad eBooks writing services to help you with any and all of these tasks, while you do what you do best, i.e. make money!

Blogs can help significantly increase the traffic to your website that you can smartly funnel onto your eBook landing page. The articles you write will make you more trustworthy as a writer and will get the reader interesting in taking a peek at your eBook, capture their attention with snippet or two from your eBook, and tell them to buy the rest of the book at an amazing value. Selling an eBook really is as straightforward as that. We are not saying it will be easy, but it will be worth it!

And as you continue to blog long after you’ve finished selling your eBooks, you will continue to create book sales from new and old blog readers.